A robust B2B platform that connects companies and HR software providers through federated identity, intelligent workflows, and secure data integrations.
About the client
Joynd is a US-based HR tech startup that develops a centralized integration platform for companies that use various third-party HR solutions.
About the
Product:
The platform serves as a secure digital hub through which companies can connect to multiple HR software providers. It simplifies complex integrations, manages cross-system user identities, and enables customized access flows for different user roles. As middleware, the product ensures fast onboarding, structured workflows, and a seamless user experience — all within a highly modular and scalable architecture.
The Challenges:
Building the platform meant more than just connecting APIs. It meant developing a flexible, secure, and intuitive ecosystem for multiple stakeholders. The project presented several significant challenges:
Solution:
The key challenge around developing a system like Joynd was a physical embodiment. We had to unite two ingredients: multiple different software applications with their unique user flows and a platform that unifies them all, like a library.
Having conducted thorough UX research, our team of designers was working on the user path from scratch. We thought out a range of user identities, including different levels of access and tuning their dashboards and user flows. In particular, we set up an admin side (with more default access) and a client side (with selected access).
Having created a platform to provide functionality and seamless integrations with suppliers’ software, we developed a system of back-end integrations.
A federated identity is the means of linking a user’s identity information stored across different identity management systems. In Federated Identity Management, an arrangement is made between multiple organizations, allowing users to use the same credentials to access networks from all the organizations in the group.
The first approach we use on the back end is federated identity. This approach allows for managing users’ data within different systems.
To enable secure federated authentication, the platform processes each user request by validating identity across two independent systems. This dual-check mechanism ensures that user access is synchronized and authorized within both the internal platform and the connected service, without exposing sensitive integration details.
Results:
Together with Devox Software, Joynd successfully implemented a scalable integration platform that decodes complex HR workflows, providing a seamless multi-tool experience. The result of our collaboration:
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